Philippa Kennealy

Is your Medical Practice Marketing plan working?

You may have noticed that various medical practices have already started in making their own marketing plan. You may even have one that you already use. The issue with a medical marketing campaign (and with any marketing campaign for that matter) is that ... Read >

The keys to making a valuable physician marketing team

If you want to do some physician marketing, it would be crucial to set up a good team. Having a good team means a higher chance that the marketing plan would be able to be effective both in its planning stages and in its execution. But how do you build ... Read >

Benefits of Writing Articles as a form of medical practice promotion

One of the rarely used avenues to promote a website is promotions through article writing. There are plenty of professionally done web sites, beautifully crafted graphics and flyers, and all the other bells and whistles but only a few companies would use ... Read >

Truths about doctor website development

Doctor website development is one of the most basic components of medical practice marketing. By having a website, you would be able to have a base for your online presence. You can easily link to it, and people would be able to get into a one stop shop a... Read >

Simple Strategies for physician internet marketing

The truth is that there are plenty of doctors and medical practices who get discouraged once they hear people say that they would need some form of physician internet marketing. This is primarily because they believe that marketing or doing promotions of ... Read >

Bouncing back from poor results of medical practice promotion

As anyone who was done some sort of marketing before can tell you, promotion is an inexact science. You may have been doing some incredible advertising activities but still find out that you failed in reaching your targets. Unfortunately, this is also qui... Read >

Unity: The Key to Successful Doctor Practice Marketing

When it comes to physician or doctor practice marketing, there are many factors that people hold important. Some say that a big budget is the key for success, and others believe that success is based on the people who create the marketing materials. (your... Read >

Two Factors to Focus on in Websites for Physicians

When some people related to the medical industry (doctors, nurses, and even some patients) were surveyed about the prevalence of websites for physicians in the internet, one of the opinions that was easily noticeable was that they were not too happy with ... Read >

Improving Design of Medical Practice Websites for Better Promotion

When creating medical practice websites for promotion purposes, you and your web designer must ensure that everyone and anyone can view your site when completed. You want to avoid losing potential clients simply because they get tired of looking for relev... Read >

Common Questions About Physician Internet Marketing

When doctors hear about physician internet marketing and learn about the benefits that it could provide to their practice, many of them usually have some questions pertaining to how they can leverage such a strategy into making their firms better and with... Read >

Tips for Using Articles in Physician Internet Marketing

As soon as you decide to give your medical practice an online presence, you will probably seek out strategies to help promote your brand. One of the commonly used techniques for physician internet marketing is writing or obtaining content-rich articles. H... Read >

The Importance of Keywords in Physician Internet Marketing

When you are working in your physician internet marketing to promote your site and boost revenue, you will be exposed to a number of methods that can be used to reach your goals. You can explore using blogs, articles, or other forms of content related you... Read >

Essential Elements of Doctor Website Design

As any web designer or web developer will tell you, the variety of clients mixed with the different functional requirements of their websites would always lead to varying styles and strategies regarding the design of their pages. What works for a client i... Read >

Eye Catching Designs For Medical Practice Websites

If you are designing medical practice websites for marketing purposes, one of your main goals is to catch the attention of the people who visit your site. Having an eye catching design is very beneficial as it inspires people to browse through your site a... Read >

Do Viral Campaigns for Medical Practice Marketing Work

If you have engaged in or are planning to engage in some form of medical practice promotion, you may be aware that it takes a huge effort and manpower to spread the word about your practice. You may want to leverage the power of the Internet to lessen thi... Read >